John Boyega drops China ambassadorial deal over alleged racism

John Boyega says that he doesn’t have time for nonsense

John Boyega, a British-Nigerian-born actor has dropped a China ambassadorial deal over alleged racism.

The actor who works as a brand inflluencer for a perfume company in China had accused them of cutting him out of a video that was born, directed, and filmed by him.

The company did not just cut him out according to claims, they also replaced him with a Chinese man, Liu Haoran.

It was this incident that riled Boyega and caused him to waithdraw from this deal since it was not a healthy one.

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Systemic racism: John Boyega ends ambassadorial deal with perfume makers, Jo Malone for cutting him out of an advert he conceived, directed and featured in for a campaign shoot in China. . . Boyega was replaced by Liu Haoran after the commercial was recast and reshot for the Chinese market. The original advert, London Gent, which was released last year, featured Boyega walking around Peckham, south London, riding a horse, dancing with friends and hanging out with his family. The original cast was multicultural, while the Chinese remake featured no black cast members.

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Although some Nigerians have said that it didn’t really matter that he was cut out since the video was for a campaign and he was paid his money, some Nigerians have insisted that china is a country full of racism.

Tags: John Boyega Liu Hoaran